
Get Your Home Ready to Sell in Lancaster, PA (2025 Guide)
Get Your Home Ready to Sell in Lancaster, PA (2025 Guide) — Plus, How Zillow Showcase Can Boost Your Results
Thinking about listing your Lancaster, PA home? This step-by-step playbook shows you exactly how I prep properties to sell for stronger offers and better terms—from curb appeal and staging to photo strategy and when to use Zillow Showcase for extra exposure.
Short on time? Skip to: Seller Prep Checklist • Photo & Weather Timing • Zillow Showcase Explained • Book a strategy call
The Lancaster Seller Mindset: Clean, Clear, and Purposeful
Lancaster PA real estate buyers are discerning but fair. They forgive normal wear; they don’t forgive neglect. Your goal is to present a clean, well-maintained home with rooms that feel open, bright, and easy to imagine living in.
Start with the big picture
Pick the 3–5 features to highlight: systems updates (roof/water heater/HVAC), bed/bath count, lot and views, outdoor living, storage.
Be honest about trade-offs (e.g., smoke/pet odors, dated rooms). We’ll price and prep accordingly rather than letting surprises hurt you later.
Lancaster examples
A 1990s home with a new roof and water heater and 3 beds / 3 full baths will photograph and market well—if any smoke or pet odors are neutralized first (see the odor section below).
Half-acre lots that back to fields are gold in listing photos and showings—make that view a hero.
Curb Appeal That Actually Moves the Needle
First impressions start from the street. Buyers read exterior care as a proxy for overall maintenance.
Do this next weekend (or hire it out):
Fresh mulch, trimmed shrubs/trees, edged beds, swept walks.
Downspouts attached and directing water away from the foundation.
Power-wash siding if dirty; clean windows; touch up peel/chips on trim and railings.
Mow the lawn within 24–48 hours of photos/showings.
Lancaster-specific tip: If your listing lands in late summer/fall, swap in seasonal planters and warm entry lighting to punch up evening showings. For more autumn ideas, see my fall staging guide.
How to Stage Your Home for Fall Buyers in Lancaster » Albert Linsdell
Inside the Home: Light, Space, and “Screen Appeal”
Open the light
Toss heavy drapes. Open blinds fully. Replace dim bulbs. Add a couple of lamps where needed.
Clear counters & surfaces
Kitchen: Remove small appliances (yes, even the espresso machine). Keep one tasteful item (bowl of fruit or a plant).
Bathrooms: Deep-clean, hide toiletries, and empty the shower of bottles for photos/showings.
Stage lightly to sell the use of each room
One purpose per room: bedroom, office, playroom—pick one.
Use appropriately scaled furniture; avoid over-cluttering. A few pieces + a rug will often do the trick.
Closets
Aim for 30–40% empty. It instantly reads as “plenty of storage.”
Odors, Carpets, and Paint: The Make-or-Break Basics
Odors (smoke/pets): Deep-clean carpets, ducts, hard surfaces, and washable soft goods. Consider enzyme treatments and a pro ozone treatment if needed. Odors do more damage to perceived value than mild wear ever will.
Carpets: Steam clean. If they’re tired but serviceable, a clean + stretch can be enough.
Paint: Prioritize nicked/peeling rooms and any very dark walls that make spaces feel small. A couple of targeted repaints often deliver outsize returns.
Outdoor Living: Treat It Like a Room
Decks and patios sell lifestyle. Keep it simple (especially on smaller decks). One seating vignette with clear sightlines to your view is better than overcrowding with furniture. If your yard backs to open fields, make that the star.
Photo & Weather Timing Matters
Sunny days can be great for exterior hero shots, but interiors with dark walls vs. bright windows are harder to balance. On overcast days, your photographer gets more even light and more consistent, true-to-life interiors. Ask your agent to plan a shoot list (front elevation at golden hour, view shot from deck, the best-lit rooms mid-day, etc.).
Lean Into Character—Strategically
Lancaster County has no shortage of charming, quirky homes. Don’t hide that personality; shape it. Clean, edit, and style so the character feels intentional. You might narrow the buyer pool slightly—but the right buyers will pay more and negotiate better terms when they fall in love.
Pricing With Imperfections in Mind
If there’s a smoke odor or an obvious cosmetic issue we can’t fully remedy in time, we’ll price with transparency and show buyers the work already done (e.g., receipts for deep clean/ozone treatment). This reduces renegotiation risk and keeps your days on market low.
For broader context on what buyers weigh (and how inspections unfold), skim this companion post:
Home Inspection Checklist for PA Buyers » Albert Linsdell
What Is Zillow Showcase—and Who Can Use It?
Zillow Showcase is Zillow’s premium listing experience with cinematic hero media, room-by-room layouts, and interactive floor plans—designed to increase visibility and engagement. It launched in June 2023 and expanded nationwide in 2024. Agents and brokerages subscribe to enable Showcase on their listings; it’s part of Zillow’s Premier Agent/ShowingTime+ ecosystem. Zillow MediaRoomOnline Marketplacesshowingtimeplus.comZillow
Why sellers care (the numbers):
Active Showcase listings drive ~81% more page views, 80% more saves, and 90% more shares on Zillow compared to similar nearby non-Showcase listings (Zillow/ShowingTime+ aggregated data). Zillow also gives agents a listing-performance dashboard to monitor views/saves/shares vs. comparable non-Showcase homes and adjust strategy in real time. investors.zillowgroup.com+1showingtimeplus.com
Bottom line: If maximizing online “screen appeal” is part of your strategy (it should be), Showcase is a high-leverage upgrade—especially for homes with standout visuals, great light, or a killer yard/view.
When I Recommend Showcase in Lancaster
Homes with compelling visuals (views, outdoor spaces, updated kitchens/baths).
Listings where we want faster momentum in the first 7–10 days.
Properties likely to draw relocation or move-up buyers who shortlist online before touring.
Want a quick read on whether your home is a fit? I’ll review your property and give you a simple Yes/No/Maybe with the why and the cost-benefit tradeoff.
Seller Prep Timeline (Quick Guide)
2–3 weeks before photos
Repairs: paint touch-ups, minor fixes, door hardware, loose rails.
Book cleaners/carpet crew; schedule landscaper.
Order staging items (or confirm light staging plan).
5–7 days before photos
Declutter, donate, and pack early.
Deep-clean kitchen/baths; address odors.
Exterior tidy: mulch/trim/edge/power-wash.
Shoot day
Hide bins/toiletries/appliances.
Open blinds; turn on all lights; stash pet bowls.
Quick lawn sweep; blow walk/drive.
Live week
Keep it showing-ready; refresh porch lights nightly.
Review early analytics (views/saves/shares). If using Showcase, we’ll watch the dashboard and adjust. investors.zillowgroup.com
Seller Prep Checklist (14 Steps)
Fresh mulch & trimmed landscaping
Downspouts attached and draining away
Power-wash siding; clean windows
Replace burnt bulbs; add lamps
Declutter counters (kitchen & baths)
Hide shower products/toiletries
Light, purposeful staging per room
Thin closets to ~60–70% full
Deep-clean carpets; deodorize
Treat any smoke/pet odors (pro if needed)
Paint priority rooms/trim touch-ups
Deck/patio seating vignette (don’t overfill)
Plan photo timing (sun vs. overcast)
Pre-launch clean on shoot morning
Helpful Lancaster Resources & Next Reads
Fall staging ideas & checklists → How to Stage Your Home for Fall Buyers in Lancaster Albert Linsdell
Should you renovate or list as-is? → Signs You Should Renovate vs Sell Your Lancaster Home Albert Linsdell
Buying again in Lancaster? → How to Buy a Home in Lancaster Albert Linsdell
Market pulse → Lancaster County Market Update: August Recap & September Predictions Albert Linsdell
VA benefits (for your next purchase) → VA Loan Benefits in Lancaster County Albert Linsdell
Ready to Sell in Lancaster? Let’s Make a Plan
Want a room-by-room prep plan, staging guidance, and a pricing strategy that fits your timeline (and any “quirks” like odors or dated rooms)? I’ll also show you whether Zillow Showcase makes sense for your property and budget.